Shopper Marketing Assistant, Amsterdam, Noord-Holland

Shopper Marketing Assistant

About Our Client
Our client is a global leader in the fast-moving consumer goods (FMCG) industry, known for delivering some of the world’s most loved brands. They are dedicated to driving category growth through creativity, data-driven insights, and flawless in-store execution.

Role Overview
The Shopper Marketing Assistant plays a vital role in supporting and executing impactful shopper marketing initiatives across Europe and ANZ. This role helps translate category and brand strategies into engaging in-store experiences that drive shopper engagement and business growth.

Key Responsibilities

• Support the development and implementation of shopper marketing activation plans across Europe and ANZ.

• Turn shopper insights into actionable plans that enhance category growth and customer engagement.

• Support the execution of EU-wide activation campaigns from concept through to in-store delivery.

• Collaborate with marketing, sales, procurement, and finance teams to ensure consistent, effective execution.

• Manage and optimize POSM (Point of Sale Materials) programs, ensuring cost efficiency and best practice sharing across markets.

• Contribute to the preparation of customer strategy presentations and innovation stories for new product launches.

Qualifications & Skills

• Degree in Marketing, Business, or a related field.

• 1–3 years’ experience in shopper marketing, trade marketing, category management, or marketing support within FMCG or retail.

• Strong analytical and presentation skills, with the ability to interpret shopper and sales data (e.g., Nielsen, IRI).

• Excellent communication and interpersonal skills, with a collaborative, proactive working style.

• Creative mindset with a strong eye for executional detail.

• Experience working in cross-functional or multicultural teams is an advantage.

Why Join
This is an excellent opportunity to contribute to a global brand portfolio, develop expertise in shopper marketing, and work within a collaborative, high-performing international team.

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