Marketing Manager, Hoofddorp, Noord-Holland

Location: Hoofddorp, Noord-Holland  |  Sector: Food  |  Start Date: 11/20/2025  |  Job ref: 56668

Marketing Manager – Pack Transformation (Hybrid, Amsterdam area)

About Our Client

Our client is a global, purpose-driven organization in the health, nutrition, and wellness sector. With a strong international footprint and a mission to support healthier lives, the company operates at the intersection of science, sustainability, and consumer well-being. You will join a dynamic global marketing environment where packaging transformation is essential to delivering future consumer value and sustainability commitments.

 

About the Position

We are seeking a Marketing Manager – Pack Transformation to lead global packaging innovation initiatives within the Early Life Nutrition category. Acting as the marketing and business lead, you will shape packaging strategy, define consumer and brand value propositions, and drive cross-functional collaboration to ensure timely, high-quality project delivery.
This role offers a unique opportunity to directly influence global innovation strategy while partnering with teams across R&I, Sustainability, Operations, Procurement, and local markets.

 

Responsibilities

1. Business Strategy & Marketing Leadership

  • Lead the global marketing and business strategy for packaging transformation projects.

  • Define strong and compelling consumer, brand, and sustainability value propositions.

  • Develop evidence-based business cases with Finance, R&I, Operations, Sustainability, and local market teams.

  • Ensure innovations align with global brand platforms and consumer expectations.

2. Cross-Functional Collaboration & Project Integration

  • Serve as the core marketing representative for all cross-functional project teams.

  • Partner with Insights and User Experience teams to embed consumer understanding throughout the process.

  • Oversee concept testing, claims development, packaging design, and communication readiness.

  • Coordinate with Country Business Units to ensure relevance, readiness, and strong local activation of global innovations.

3. Portfolio & Brand Impact

  • Support integration of new packaging formats into existing brand architecture and portfolio strategy.

  • Collaborate with brand and sales teams to anticipate storytelling, positioning, and trade sell-in needs.

  • Ensure packaging innovations strengthen brand equity and contribute to sustainable business growth.

 

Requirements

  • 10+ years of marketing and innovation experience, ideally within Early Life Nutrition or relevant FMCG categories.

  • Proven success in packaging transformation or packaging innovation at global or regional level.

  • Strong understanding of consumer insights, brand strategy, and business model creation.

  • Experience working across global–local teams and complex, multifunctional environments.

  • Strategic and analytical mindset; ability to interpret data and build solid business cases.

  • Excellent collaboration, influencing, and stakeholder management skills.

  • High resilience and comfort navigating competing priorities.

  • Strong communication skills; fluent in English (additional languages a plus).

  • Organized, proactive, and able to manage multiple projects simultaneously.

  • Full-time availability for a hybrid 6-month contract in Amsterdam.

 

Key Details

  • Location: Hoofddorp (Hybrid – 2–3 days/week in office)

  • Contract: 6-months 

  • Industry: Global health & nutrition (Early Life Nutrition category)

  • Level: Senior Marketing / Innovation

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Since 2012, SIRE Life Sciences is the most innovative and engaged consultancy company for the life sciences industries.

SIRE Life Sciences is proud of its ability to adapt to changing trends while always maintaining the highest level of quality for both our clients and our candidates.

Our team of knowledgeable professionals provides customized staffing services to clients and candidates, including secondment, direct hire, temporary-to-hire, temporary staffing, brokering, Statement of Work and we approach each type with the same degree of professional assessment. Our refined and collaborative style is unmatched in the staffing industry. We’re able to see beyond the surface to create matches that result in successful careers for our candidates and valuable talent for our clients.

Effective employment solutions need to put the right person in the relevant place every time, using advanced systems to streamline costs and time-frames for clients.