Brand Innovation Manager, Hoofddorp, Noord-Holland

Location: Hoofddorp, Noord-Holland  |  Sector: Food  |  Start Date: 11/5/2025  |  Job ref: 56558

About the company
Our client is a global leader in early life nutrition, committed to improving health through food. They are currently seeking a seasoned marketing professional to lead a strategic innovation project in the toddler category, one of the most impactful segments in their portfolio.

Role overview
As Brand Innovation Manager, you will spearhead a global initiative to develop a health-driven innovation for toddlers. This role requires a strong strategic mindset, deep consumer understanding, and the ability to navigate complex stakeholder environments.

Key responsibilities

  • Define and validate a compelling consumer value proposition rooted in insights, nutritional science, and brand equity
  • Translate insights into actionable product briefs, claims, and visual identity
  • Collaborate with global cross-functional teams and regional marketing to align on product development
  • Lead global design agency to deliver winning innovation design
  • Co-develop go-to-market strategies with key markets and regional teams
Requirements
  • Minimum 8 years of marketing experience, including innovation management
  • Proven success in developing consumer-centric brand propositions and launching innovations
  • Strong analytical and strategic capabilities
  • Experience in matrix organisations and stakeholder management
  • Affinity with nutrition and health
Other information
Are you interested and do want to apply for this role? Please fill out your application via the apply button below and contact us for further information.

56558

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About us

Since 2012, SIRE Life Sciences is the most innovative and engaged consultancy company for the life sciences industries.

SIRE Life Sciences is proud of its ability to adapt to changing trends while always maintaining the highest level of quality for both our clients and our candidates.

Our team of knowledgeable professionals provides customized staffing services to clients and candidates, including secondment, direct hire, temporary-to-hire, temporary staffing, brokering, Statement of Work and we approach each type with the same degree of professional assessment. Our refined and collaborative style is unmatched in the staffing industry. We’re able to see beyond the surface to create matches that result in successful careers for our candidates and valuable talent for our clients.

Effective employment solutions need to put the right person in the relevant place every time, using advanced systems to streamline costs and time-frames for clients.